PRESS AND MEDIA
Looking for an expert view on business success?
Rachel, also known as The Impact Specialist, is available for press features, interviews, podcasts, webinars, panels, events, and more.
Whether you're looking for a quick soundbite or detailed insights, let me know what you need, and I’ll work with you to bring it to life.
Press kit
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Rachel is a management consultant turned entrepreneur who specialises in helping businesses to focus on the impact they create through the work they do.
Drawing on her two decades of experience of delivering strategic change programmes and running evaluation projects, Rachel empowers her clients to have the vocabulary they need to talk about their impact, the tools they need to capture and measure it, and the confidence to share and showcase it.
Her flagship service – the Rapid Impact Review – gives businesses a deep dive into what their clients think of their services and the impact they have through their work.
Download Rachel’s press kit here
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Rachel is a multi-award winning businesswoman:
Gold: Best Business in Business Services, Best Businesswomen Awards, 2025
Silver: Best Networking Group for The Impactful Community, Best Businesswomen Awards, 2025
Finalist: Social Impact Hero category, The Hustle Awards - Shortlist Magazine 2025
Silver: Businesswoman of the Decade, Best Businesswomen Awards, 2024
Silver: Best Business in Business Services, Best Businesswomen Awards, 2024
Trailblazer Award, Golden Peacock Awards, 2023
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If you need an image or logo to accompany your press piece, please just ask. We can provide photos and logo files in a range of formats.
As featured in…
Rachel often writes for a range of publications. Read a selection of her writing here.
Grazia
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Rachel talks about how being able to demonstrate the difference you make in your role can be key to securing your next promotion or payrise. She gives you a series of actionable tips that will set you apart from the competition.
Startups Magazine
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Rachel discusses the power of great client feedback to transform your marketing content, and gives powerful advice about how to improve the quality of the feedback you are getting from your customers.
Startups Magazine
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Rachel shares the five simple steps you need put in place to start to have a better handle on the impact you are having through your business.
Forbes online
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Rachel features in this article by Jodie Cook, talking about the importance of prioritising impact over profit.
Startups Magazine
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Rachel argues that we need to change the narrative: stop defining business success by the size of our turnover, and instead judge us on the positive impact we create through our work.
Brand You Magazine, edition 33
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Rachel discusses the challenges of reducing churn within memberships and shows how impact is the key to keeping your members engaged. She shares three key questions you need to be able to answer to maximise the impact of your membership.
Bedford Today
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Bedford entrepreneur Rachel Dunford, known as The Impact Specialist, received two silver awards at the Best Business Women Awards. She secured silver in the Best Business in Business Services and Businesswoman of the Decade award.
The Marketing Spaces blog
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Rachel discusses the importance of businesses being able to articulate and measure their impact. She defines what impact means for businesses and how evidence of impact can be used to take a business to the next level. She shares a series of simple steps for businesses to get started with knowing their impact
Brand You Magazine Edition 25
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Rachel shares her advice about how businesses can get started with knowing their impact through five simple tips.
Startups Magazine
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Rachel talks about the magic that happens when women come together to share experiences, amplify each other’s voices, and celebrate one another’s successes. We don’t just create opportunities for ourselves, we create a ripple effect of change that lifts others with us…
Brand You Magazine, edition 17
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Rachel talks about her journey to becoming self-employed and how she invested in her professional development to overcome her fear of selling.
See Rachel…
POWER UP MANCHESTER: BUSINESS STRATEGY DAY
1st November 9 - 4pm 2024, Didsbury House Hotel, Manchester
Hear Rachel deliver a masterclass about the importance of knowing your impact, how to get great feedback, and how to use impact evidence to elevate your business.
Rachel will be appearing alongside a number of other experts in business strategy, marketing, finance, visibility, brand voice and PR in a value-packed, powerful day of learning for entrepreneurs.
THE HoLT - THE POWER OF KNOWING YOUR IMPACT: HOW TO PROVE THE DIFFERENCE YOU MAKE!
Thursday 7th November 2024, 1.30pm
Rachel will be delivering a guest masterclass within Lea Turner’s vibrant HoLT community of business owners showing them how transformational it is to be able to prove the impact you make through the work you do.
LINK UP LONDON: IMPACT MEASUREMENT FOR EFFECTIVE FUNDRAISING AND MORE. UNLOCKING YOUR CHARITY’S POTENTIAL
Wednesday 13 November 2024, 12pm
Articulating the impact of your work is essential for charities. Having robust evidence of the difference you make in the lives of the people you help is invaluable. You can use it to apply for grants, promote your work, attract volunteers or staff, encourage people to use your services, and for PR and marketing—the opportunities are endless. But what if your efforts feel difficult to measure or the impact seems intangible? This webinar will give you a strong understanding of what your impact is and why capturing and demonstrating it is so important.
CPD STANDARDS OFFICE: WEBINAR Measuring the Impact of CPD
Monday 25th November, 10am
For a CPD provider, being able to measure the impact of the training you deliver is essential. Rachel will be sharing her extensive experience of evaluating CPD programmes and will show you how to put in place the systems you need to start to measure the impact of your courses.
WOMEN IN PUBLIC AFFAIRS NETWORK: IMPACT - WHAT IT IS, WHY IT MATTERS, AND HOW TO MEASURE IT
29th January 2025. Venue TBC
Rachel will be running an in-person workshop about the importance and power of knowing and being able to articulate your own impact.
IMPACT LIVE 2025
25th June 2025. Sandown Park Racecourse
Rachel will be appearing on stage at Impact Live 2025 sharing her passion for impact and will be sponsoring the Journalist Meet & Mingle 2-hour long experience at the end of the event.
Podcast appearances…
WHAT DID YOU ACTUALLY LEARN?
Jill Sainsbury of Switched On Media interviews Rachel on London’s Southbank to find out why it is so important to be able to talk about and measure our impact in business.
Listen to the full series on all the usual streaming platforms including Apple Podcasts and Spotify, or follow this link to Switched On Media’s own site.
THE BUSINESS AWARDS SHOW
Debbie Gilbert, the founder of the Best Businesswomen Awards interviews Rachel about her vital work helping clients understand their impact
Listen to the full series on all the usual streaming platforms including Apple Podcasts and Spotify, or follow this link to The Business Awards’ own site.
