Maximise the Impact of Your Membership
Learn how to:
Eliminate churn in your membership
Stop people leaving your programme dissatisfied with their experience
Attract new people as clients or members
Prove the difference your membership makes to your clients and their businesses
A group programme delivered by The Impact Specialist, Rachel Dunford
If you want a proven way to keep your members happy and attract new ones, then you need Maximise the Impact of Your Membership!
Sign up now and secure your place
Cohort one price: £995 + VAT (20%)
⚡️Special offer: £547 plus VAT! ⚡️
Secure your spot for just £547 plus VAT today, and get a free power hour with me, to use at any stage during the programme, to help you with any questions or problems you need to solve for YOUR business.
Full payment is required to guarantee your place on the programme.
The first cohort will begin at 11am, Monday 30th September 2024.
You will get access to the learning materials on the day we begin the course.
Maximise the Impact of your Membership
£547 plus VAT
“Wow, the impact of working with Rachel has been transformational for my business. She has helped me to generate more sales and bring more money in. Thank you so much, Rachel, you have really boosted my business to new heights!”
Sam Moinet
International Coach and Speaker and Founder of The Educators Coaching Academy
Hello there
Have you spent years practising your craft to ensure that you are the best in the game?
And you’ve put blood, sweat and tears into building a membership or a group programme that lets you share your knowledge and expertise with others.
And after all that hard work to get your membership up and running, you’re now reliant on the monthly recurring revenue it brings.
Brilliant!
But now, you’re lying awake at night, worrying where your next members will come from… or that your existing members won’t renew, when their membership expires.
I know that it matters to you that your members get the BEST value from your programme – so much so, that they never want to leave.
So…
What if you had a simple approach that would allow you to feel confident that you were delivering what your clients need (AND MORE), and that made it a no brainer for other people to sign up?
Well look no further!
“The work that you do? Game-changing. The way that you do it? In partnership (and always with a smile). The results you deliver? Transformational!”
Dr Rachel Bibby
Director of Membership Experience, IChemE
Knowing the impact that you have on your members is worth its weight in gold.
You will know that your keeping your existing clients super happy.
You will attract new people into your world who want to work with you.
You will have evidence of your impact that you can use for SO MANY THINGS…
…your marketing, your social media, for PR, to share at networking events, to use in talks and presentations, for articles and blogposts, pitches for new projects, awards applications…
The list goes on.
But
Getting the evidence of your impact is the hard bit, right?
Measuring the difference that you make can often feel like an impossible task.
This is where my superpowers lie - I make the unmeasurable measurable.
And I am going to show you how to do it too!
Hi, I’m Rachel and I am known as The Impact Specialist.
I'm a multi award-winning impact expert with over two decades of experience in helping businesses, charities and membership organisations to measure and evaluate their impact.
My passion lies in helping my clients to capture the difference they make to the lives of the people they serve - especially when that difference is something that might feel intangible or unmeasurable.
I support my clients to focus their efforts on the things that deliver the greatest value and impact and help them make important decisions to stop doing the things that are no longer serving them or their audiences.
Here’s what’s involved:
A nine-week group programme working alongside some brilliant business owners.
A simple, but robust, process for you to implement in your membership.
I will teach you everything you need to know: no prior knowledge required.
Access to me (and your peers) via a members-only WhatsApp group to get help and support.
VIP time with me to get eyes on YOUR business.
Amazing bonuses that will transform the value of the programme so you can truly maximise the impact of your membership!
“I would very much recommend Rachel if you wish to assess your impact. Her analysis and insights are shaping how I think about my business and how I structure it, as well as providing me with crucial client feedback! Highly recommend!”
Kara Stanford
Founder, The Marketing Spaces
The THREE Steps you need to take to
Maximise the Impact of Your Membership
Enrol on this course
Work through the programme
with me by your side!
Implement your learning and
put the techniques into practice
What’s inside the programme?
Weekly, interactive online workshops, with a group of fellow business owners.
Week 1: Learn how to really find out what your members want from you so you can be sure you’re meeting their needs (and giving them much more beyond!)
Week 2: Explore how your members behave inside your programme: what do they use? Why do they value? What do they think is a waste of their time?
Week 3: Learn how to determine whether you are creating a positive impact for your members
Week 4: Try out some of the techniques you’ve learned so far
Week 5: Take part in a group workshop to tackle the challenges you are facing in YOUR business
Week 6: Find out what to do next: how can you use the evidence you’ve collected to keep the members you have happy AND attract new people into your world?
PLUS all of this at no extra cost:
A pre-course VIP 30 minute 1:2:1 with me – so I can find out what you want to get out of the programme and can tailor it to YOUR exact needs.
Access to two further hours of group accountability and implementation support after the taught programme has finished (weeks 7 & 8).
A supportive network of peers to learn from and alongside.
Access to an optional WhatsApp group ONLY for programme participants where you can ask questions, seek advice and share ideas during the course AND for accountability support after it’s ended.
Downloadable templates for you to use and adapt for your business.
AND an EPIC bonus Masterclass hosted by the brilliant and dynamic Sales Trainer Enfys Maloney about How to Sell Your Membership that you DEFINITELY won’t want to miss in week 9!
All of which together are worth ££££!!!
By the end of the programme you will know:
What impact is (and what it isn’t!)
Why understanding your impact is a business-owner’s secret weapon
How to make retaining your members much easier
How to attract new people to join your membership
How to get valuable, meaningful feedback (instead of ‘feel-good’ testimonials that don’t tell you anything!)
How to collect and use powerful, persuasive evidence of your impact
This is for you if…
✅ You run a group course, programme or membership – where it’s an ACTIVE CHOICE for people to take part
✅ You care about your members and want to deliver the highest quality experience for them
✅ You are ambitious about where you want to take your membership
✅ You are willing to REALLY listen to your members
✅ You are prepared to hear the truth about their experiences AND to potentially make changes as a result
✅ You love learning with and from other people
This is not for you if…
❌ You think you know what your members need already
❌ You have never got any spaces in your membership or programme that need filling
❌ You aren’t prepared to ask for feedback in case some of it might be hard to hear
❌ You don’t need to prove the value of your programme to new people
FAQ’s
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You will be joined by other ambitious business owners who all want to make a positive difference to the people they work with.
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They will be held online, for 90 minutes every Monday at 11am, starting on 30th September.
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No, you don’t, but you will get the most out of the programme if you do. You will be able to watch a replay afterwards if you really can’t make it.
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You will have access to a members-only learning space where videos from each week will be available alongside all of the editable, downloadable templates.
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These will be scheduled during the week starting 23rd September
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No, I will teach you everything you need to know, with no annoying jargon or technical speak!
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Ideally you would spend an hour or so each week working on the templates provided. You will also have the chance to spend an hour with me, starting to apply what you’ve learned to your business in week 4.
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These are optional online co-working sessions, with no formal teaching input, but with access to me (and your peers) to ask questions, get started at implementing what you’ve learned.
